Application and Selection Process

Chapter 3.22 of the Santa Monica Municipal Code establishes a selection process with objective criteria that requires vetting of the proposed Shared Mobility Services providers to operate within Santa Monica. This process requires applicants to provide information regarding the businesses' financial statements, bank records, management experience, business plan, and criminal background.

Below is the proposed timeline for the RFA process:

Release of Request for Applications

March 17, 2021

Applicant Conference

April 6, 2021

Deadline for Applications

April 12, 2021

Device Demonstration April 22, 2021

Public Posting of Recommendations

May 12, 2021

Final Appeals Deadline

May 26, 2021

Final Appeals Determination

June 9, 2021

Program Launch Date

July 1, 2021


Selection Outcome

The Chief Mobility Officer has conducted their de novo review of the applications, selection committee recommendations and all materials, and made a final selection determination.

Shared Mobility Final Administrative Decision Memo

Selection Committee Recommendation


Applicants may file an appeal of the Mobility Officer’s determinations, with respect to that applicant only, to the Director of Transit Services, SaMoDOT. Director shall review the Mobility Officer’s determinations in their totality de novo and, no later than twenty-eight calendar days after the final appeals deadline, the Director shall either confirm the Mobility Officer’s determinations or render his own determinations of applicant ranking and of the applicants to whom mobility device operator permits will be issued. The Director shall set forth, in writing, the reasons supporting his final determinations. After receiving appeals, the Director has reached a final determination, which shall constitute the final decision of the City and shall not be subject to further administrative review.

Director's Final Determination 

CityAttorney's Office Memo to Bird RE: Legality of Selection Process

Shared Mobility Pilot Program - Applying

The Request for Application (RFA) process to be considered for participation in the Shared Mobility Pilot Program closed on April 13, 2021. The primary objective of the selection process is to identify shared mobility partners to operate in Santa Monica, meet high standards of service and community response, and to provide for an orderly process.

Shared Mobility Request for Application Packet

Administrative Regulations 

Applicants were provided with an opportunity to submit questions. Questions and answers were be issued to all applicants. As part of the selection process, an applicant conference was held on April 6, 2021. A recording of the meeting can be found here.


Applicant Proposals (in alphabetical order)